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Why work harder when you can work smarter?
Hey dude,
I came across this LinkedIn post the other day:
And honestly it flipped how I think about business growth.
So, you know how everyone hypes up Silicon Valley for “innovating”?
Turns out, a lot of these big names don’t even build the stuff they’re famous for.
They buy it.
For real.
Facebook? They didn’t invent Instagram or WhatsApp.
They just scooped them up.
Tesla? Nine acquisitions to help them scale.
Even Google and Apple spend billions every year buying smaller startups.
Why? Because they’ve realized something:
It’s faster, cheaper, and way less risky to buy something that’s already working.
Here’s a crazy stat for you:
North American companies acquire 12-15 startups every five years.
And in 2014 alone, tech companies spent $170 billion on acquisitions.
But here’s the thing that really got me:
Most startups don’t even try to compete with the big guys anymore.
Their whole goal is to get acquired.
They’re literally building their businesses with an exit strategy in mind.
It’s genius when you think about it.
Instead of pouring years (and tears) into creating something from scratch, these big players just pick up the pieces they need to scale.
No starting at zero.
And honestly, why aren’t more people doing this?
Even at a smaller scale, this strategy works.
You could buy a business that already has customers, revenue, and systems in place, then just focus on improving it.
No late-night brainstorming about whether it’ll work it already does.
It’s kind of like getting a head start in the race.
Anyway, Big Tech cracked the code ages ago, and it’s something worth thinking about.
What’s the wildest part of this strategy? |
Let me know what you think, this stuff’s too interesting to ignore.
Talk soon,
Dev Shah
P.S. Seriously, if this got you thinking, reply to this email.
I’d love to hear your thoughts.
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