1 week ago I hit 30,000 Instagram followers

Hey dude,

Last week I hit a milestone.

35,000 new Instagram followers and over 9.2 million impressions in the past 30 days.

But here’s the thing.

It didn’t happen overnight.

When I posted my first Instagram carousel, a couple of friends even called me asking if my account had been hacked. 

That’s how unusual it was for them to see me sharing content. 

I was posting for months, putting in time and effort, and getting almost zero traction.

It felt like no one cared about what I was sharing.

Fast forward to now:


A single post “5 videos for 5 skills” goes viral. 

It gained 10,000 followers in a few days, got hundreds of thousands of likes, and was shared more times than I ever thought possible.

And the craziest part? 

That post took me less than five minutes to make.

Yes, 5 minutes.

What changed?

I stayed consistent. 

I kept showing up even when it felt pointless.

I leaned into simple, valuable content. 

The post wasn’t flashy, but it shared actionable steps people could take immediately.

I made sure my systems were ready. 

The post went viral, and instead of just gaining followers, I had the right tools (like ManyChat and a waitlist) to convert that attention into real opportunities.

This journey has taught me a lot about content.

Consistency beats perfection.


Not every post will land. 

Most won’t. 

But you only need one to make a massive difference.

Your journey matters more than you think.

People don’t connect with perfect, they connect with real. 

Sharing what you’ve learned and where you’ve been can inspire someone else to take their first step.

It’s never too late to start.


If I can go from posting with zero traction to building a community of 30,000+ followers, so can you.

I’m telling you, just be consistent you’ll learn what works and what doesn’t.

Make yourself a goal to post once a day for a month.

Trust me you'll thank me later.

Building a personal brand isn’t just about followers. 

It’s about creating a platform where you can share your knowledge, connect with others, and even build opportunities for yourself and your business.

If you’ve been thinking about starting a personal brand, let me say this.

It’s so worth it.

Are you planning to start a personal brand?

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Wherever you’re at, I’m here to help. 

Reply to this email if you need advice on content creation, personal branding, or even just figuring out how to get started.

This milestone is just the beginning, and I’d love to see you reach yours too.

Let’s make it happen,


Dev Shah

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